I’ve discussed how the worlds of marketing and public relations are in the process of moving online, and thought today I’d talk a little bit about how that is happening.
One of the best tools Web 2.0 has given to Boston Marketing Agencies is that of Online Videos. YouTube, founded in 2005, has completely changed the web and the way people search for information when it evolved into essentially its own search engine. Today, YouTube is all over the place thanks to the popularity of video posting and sharing.
Online Video Marketing has an enormous impact on people; just to give you an idea…
- By May of 2008 over 11.5 bullion videos were viewed
- 74% of the total US internet audience said they view videos online
- YouTube had over 85 billion viewers
The statistics continue, but you get the idea. Online Video Marketing is powerful, and there is huge opportunity here for Boston Interactive Agencies and also Boston Marketing Firms to take advantage of. Online videos serve as a great way to drive traffic to your site, create brand awareness and recognition, and boost sales. In addition to these great benefits, if anything, using Online Video Marketing is a phenomenal way to differentiate yourself from your competition, and is something I would highly recommend to any marketing campaign that wants to compete successfully in today’s market.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment